Amsterdam, The Netherlands
29-31 Jan 2026
Market: BENELUX/SCANDIC & EU/UK BUYERS

Amsterdam is a city of timeless charm and modern creativity, where canals wind through historic neighborhoods and bicycles rule the streets. From world-famous museums like the Van Gogh Museum and the Rijksmuseum to vibrant street markets, the Dutch capital offers a unique mix of culture and character.
Kick off the year with us at the stylish Mövenpick Amsterdam, located next to Amsterdam Central Station and overlooking the River, offering direct access to the city’s main attractions and transport links.
Mövenpick Hotel Amsterdam City Centre
Spectacular views over the city and vistas over the river IJ are just some of the highlights of the luxury Mövenpick Hotel Amsterdam City Centre. With its fantastic location in the heart of Amsterdam city centre, our 4-star hotel is within walking distance of Amsterdam’s historical centre, its central station and many museums. Schiphol Airport is also only 20 minutes from the hotel. All of our 408 luxury hotel rooms and suites in our non-smoking hotel offer great views, complimentary Wi-Fi Internet, organic fair-trade linen and wellness area access. Additionally, our Executive Rooms and suites also benefit from complimentary access to the Executive Lounge. Dining is a pleasure in our restaurant, while Lobby & Lounge Bar is a great spot for a nightcap. For relaxation, head to our Lifestyle Studio which features a gym, Finnish sauna, bio sauna, ice fountain and massage room. Natural daylight and free Wi-Fi are the hallmarks of our 21 flexible state-of-the-art meeting rooms, which are ideal for conferences, events and weddings in Amsterdam.
A short & effective stay
Forum Schedule
We offer you a commitment. With Break the Ice, it only takes 2 nights & 1 day to create strong bonds and new lasting business relationships. Plus good food (= good mood) and good drinks (= lots of fun). You will be back home Saturday afternoon, tired (maybe) but surely happy and motivated to start a new week at work.
Thursday
✈ Arrival day
- 15:00 - 19:00 Check-in
- 18:00 - 19:00 Site inspections of the hotel
- 19:00 - 20:00 Welcome reception and speeches
- 20:00 - 23:00 Networking Dinner at the host hotel
Friday
The big day 🥳
- 06:30 - 08:00 Breakfast
- 08:00 - 08:15 Briefing & welcome coffee
- 08:15 - 10:30 One to one meetings
- 10:30 - 11:00 Networking Coffee break
- 11:00 - 13:00 One to one meetings
- 13:00 - 14:30 Networking Lunch
- 14:30 - 17:00 Team Building activities & experiencing the destination
- 19:00 - 01:30 External Gala dinner & Closing party
Saturday
Check out ✈
- As from 7:00 Breakfast
- Free time Brunch Networking
- 10:30 - 11:30 Check-out
- 12:00 Departure
"Since 2015, our forums has hosted over 40 premier events, blending professional growth with a family-like atmosphere. Now, with Break The Ice Connect, suppliers can engage with top UK and EU buyers, enhancing visibility and maximizing ROI, whether attending the forums or subscribing monthly."