Create lasting M.I.C.E. relationships in a fun and informal way!

BENELUX - GERMANY - UK - SCANDICS - FR - EU

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Agenda

Upcoming forums

  • Eisenstadt (Vienna), Austria
    Date 7-9 May 2026

    Eisenstadt (Vienna) 7-9 May 2026

    Market: 60% GERMAN D/A/CH & 40% EU/UK BUYERS

  • Porec (Istria), Croatia
    Date 18-20 Jun 2026

    Poreč (Istria) 18-20 Jun 2026

    Market: 60% UK & 40% EU BUYERS

  • Ghent, Belgium
    Date 20-22 Aug 2026

    Ghent 20-22 Aug 2026

    Market: 60% BENELUX/SCANDIC & 40% EU/UK BUYERS

  • Salzburger Land, Austria
    Date 1-3 Oct 2026

    Salzburger Land 1-3 Oct 2026

    Market: 60% GERMAN D/A/CH & 40% EU/UK BUYERS

  • Albufeira, Portugal
    Date 5-7 Nov 2026

    Albufeira 5-7 Nov 2026

    Market: DACH / UK / BENELUX / FR / SCANDIC & EU BUYERS

  • Andermatt, Switzerland
    Date 10-12 Dec 2026

    Andermatt 10-12 Dec 2026

    Market: DACH / UK / BENELUX / FR / SCANDIC & EU BUYERS

How toBook?

Hosted Buyers

Event planners booking internationally

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Suppliers

Hotels, convention bureaus, DMC’s, team building,...

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What to expect?

We focus on people

Break The Ice Forum is the B2B event for the M.I.C.E. sector. It's a 2nights-1day intimate size forum with a unique group cohesion, creating close relations with all the participants. It's an authentic business opportunity! 

Family-sized forum

We are convinced that small groups foster an environment for magical moments to occur. 40 to 60 Buyers break the ice with the same amount of Suppliers. By staying at the same hotel, individuals have the chance to genuinely connect through one-to-one meetings, team-building activities, networking dinners, and lively parties!

Pre-scheduled meetings

As seasoned professionals in the Hospitality and MICE industry, we have gained insight into your requirements and are equipped to meet them. Allow us to handle the details while you unwind. On Friday morning, we have organized one-to-one meetings with the top buyers/suppliers for you. This will be followed by opportunities to build meaningful connections over lunch, activities, dinners, and an after-party, where you'll get to mingle with everyone.

Sustainable

"Be the change that you wish to see in the world" said Gandhi! We want to contribute to projects that have a lasting & positive impact on the destinations where the forums occur. Whenever possible we try to propose sustainable activities on Friday afternoon!
The activity is always kept secret till the very last moment!

A short & effective stay

Forum Schedule

We offer you a commitment. With Break the Ice, it only takes 2 nights & 1 day to create strong bonds and new lasting business relationships. Plus good food (= good mood) and good drinks (= lots of fun). You will be back home Saturday afternoon, tired (maybe) but surely happy and motivated to start a new week at work.

Thursday

✈️ Arrival day

  • 15:00 - 19:00 Check-in
  • 17:00 - 18:00 BTIConnect training for Buyers
  • 18:00 - 19:00 Site inspections of the hotel
  • 18:00 - 19:00 BTIConnect training for Suppliers
  • 19:00 - 20:00 Welcome reception and speeches
  • 20:00 - 23:00 Networking Dinner at the host hotel

Friday

The big day

  • 06:30 - 08:00 Breakfast
  • 08:00 - 08:15 Briefing & welcome coffee
  • 08:15 - 10:30 One to one meetings
  • 10:30 - 11:00 Networking Coffee break
  • 11:00 - 13:00 One to one meetings
  • 13:00 - 14:30 Networking Lunch
  • 14:30 - 17:00 Team Building activities & experiencing the destination
  • 19:00 - 01:30 External Gala dinner & Closing party

Saturday

Check out ✈️

  • As from 7:00 Breakfast
  • Free time Brunch Networking
  • 10:30 - 11:30 Check-out
  • 12:00 Departure

Check out the last Break the ice Forum

Sevilla March 2026

Break The Ice Forum takes Sevilla!

¡Gracias, Sevilla! 🇪🇸
A stunning city, incredible venues, and above all, moments that went far beyond business. Our Forum in Sevilla was filled with meaningful conversations, genuine connections, and the unmistakable energy of Andalusia.

From dedicated BTIC workshops and high-energy one-to-one meetings, to a city game through the streets of Sevilla, a flamenco performance, and an unforgettable evening at Hacienda de Torrequemada, this edition had it all.

A huge thank you to everyone who joined us and made this edition so special. And a heartfelt thank you to our partners who helped bring it to life:
Only You Hotels | Only You Hotel Sevilla | Sevilla Convention Bureau | Vive Andalucía | Exploramas | Hacienda de Torrequemada | Teatro Flamenco Sevilla | Alday Terry Catering | Rent Audiovisual | Rosa Bus

We are grateful to everyone who showed up with energy, curiosity, and a genuine willingness to connect. A strong, inspiring, and memorable edition.