Suppliers

Network like nobody is watching!

Welcome to Break The Ice Forum – the place where suppliers like you can truly shine! Here, you’ll connect with engaged M.I.C.E. professionals looking for the best partners to elevate their events. It’s your chance to showcase what makes your offerings exceptional, build authentic relationships, and grow your network in a vibrant, supportive community.
Network like nobody’s watching, and make every connection count!
Join us to break the ice, make a lasting impression, and discover endless opportunities!

What’s included in your Suppliers package?

  • Full forum participation from Thursday evening until Saturday midday

  • 25 Prescheduled MICE appointments, 10 minutes each

  • Full page in the Forum brochure with description of each participant

  • Networking cocktail receptions, dinner & lunch

  • Ice breaking team building activities

  • Gala dinner and networking party

  • Transfers from/to the airport/train station

  • 1 year free access to breaktheiceconnect.com

Which Hosted Buyers are joining the event?

  • 60% from the selected market and 40% from Europe/UK main markets (DACH/UK/BENELUX/FR/SCANDICS)

  • 70% are MICE Agencies, 30% are direct clients (Asso,Corpo,…)

  • More than €100 million = total average per year spent on events

Family-sized forum 

  • We believe that small groups make the magic happen. A Break the Ice Forum counts between 80 to 120 participants

  • Fantastic group cohesion!

A short and effective stay

You will be back home Saturday afternoon, You may be tired but surely happy and motivated to start a new week at work with a full list of new, real contacts who will be more than happy to book you and introduce you to other event planners.

Agenda

Next forums

  • Oslo, Norway
    Date 21-23 Aug 2025

    Oslo 21-23 Aug 2025

    Market: 60% BENELUX / SCANDIC & 40% EU/UK BUYERS

  • Split, Croatia
    Date 25-27 Sep 2025

    Split 25-27 Sep 2025

    Market: DACH / UK / BENELUX / FR / SCANDIC & EU BUYERS

  • Cologne, Germany
    Date 6-8 Nov 2025

    Cologne 6-8 Nov 2025

    Market: 60% GERMAN D/A/CH & 40% EU/UK BUYERS

  • Lisbon, Portugal
    Date 11-13 Dec 2025

    Lisbon 11-13 Dec 2025

    Market: DACH / UK / BENELUX / FR / SCANDIC & EU BUYERS

Rates per forum

2025

Book now
  • 1. FORUM for €4.690,00
  • 2 FORUMS for €4.390,00 each
  • 3 FORUMS for €4.190,00 each
  • 4 FORUMS for €3.990,00 each
  • As from 5 FORUMS for €3.790,00 each

They loved it.

Read what previous attendees had to say!

What people say

Break the Ice Forum is an exceptional platform for networking and building valuable connections within the MICE industry. It offers the perfect blend of meeting new partners and reconnecting with long - standing clients, all while discovering exciting destin ations. As one of the very first suppliers to join this inspiring initiative, we are proud to be recognized as a trusted partner. Hosting the May 2023 edition at InterContinental Vienna was a true pleasure — bringing industry leaders together in the heart of Vienna made the event unforgettable. We look forward to many more successful collaborations !

Garry Löfgen Head of Commercial Intercontinental Hotel Vienna

Mixing work with play doesn’t always work. However, the team from Break The Ice have got this down to a fine art. Getting the movers and shakers of the MICE industry from across Europe into interesting and varied destinations, a relaxed opening evening and networking session followed by a full morning of targeted meetings. The afternoon of networking continues with visits to local places of interest in small groups. Finally, a gala dinner, to finish 36 hours of intense and productive networking. The perfect mix of work and fun! 

Paul Brand Commercial Director Uniglobe Carter Travel

I have been attending the Break the Ice forums since many years. I love the intimacy of these forums and great connections between everyone, the selection of buyers is carried out with great care and adapted as best as possible to the needs of the suppliers. There is a very good balance of buyers and suppliers. I highly recommend these forums

Cristina Pocol MICE Reactive Sales & Back Offices Team Lead Palladium Hotel

An energetic event program, where all of its parts blend together to perfection! Two days filled with engaging conversations and inspiring connections in truly unique settings. 

On top of that, the BTI`s informal, intimate format makes it absolutely effortless to forge impactful collaborations.  

Here’s to meaningful meetings and unforgettable experiences!  🥂

Karolina Tomashevska COO Out of the Blue Agency

"I had the pleasure of attending the Break The Ice Forum in Brussels recently, and I must say it was an incredibly enriching experience. The forum provided a fantastic opportunity to network with industry leaders, gain fresh insights into emerging trends, and engage in meaningful discussions about the future of hospitality. The one-to-one meetings, though only 10 minutes long, provided the perfect timing to make a first acquaintance or reconnect with suppliers and invite a follow-up conversation in a more casual setting. The networking activities were varied and well organized. I would be happy to join again in future." 

Montserrat Joseph Senior Director, Global Accounts HelmsBriscoe

"With our forum in Augsburg, we had the opportunity to put both the destination and our 5-star superior hotel on the map. As a "B" destination, it’s often difficult to compete with the major spots, but cities like Augsburg, which are well connected to airports and train stations, offer real hidden gems and are often more affordable.

Through the forum, we were able to shine not only as a destination but also to establish lasting connections and gain a new client, which makes us very happy and justifies the investment. I love making connections and bringing people together to celebrate success. One compliment from a buyer stands out in my memory: “You’re the diamond I’ve been searching for!” – a moment that shows our efforts are truly paying off.

Big hug from Augsburg ❤"

Jana Stritt Commercial Director Hotel Maximilian´s

Check out our past editions

Oliva 19-21 Jun 2025

19-21 Jun 2025 See more
See more

IMEX Frankfurt 21-22 May 2025

21-22 May 2025 See more
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Budapest 8-10 May 2025

8-10 May 2025 See more
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Sitges 27-29 Mar 2025

27-29 Mar 2025 See more
See more

Brussels 30 Jan- 01 Feb 2025

30 Jan-1 Feb 2025 See more
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Cannes 13-15 Dec 2024

13-15 Dec 2024 See more
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Cascais 14-16 Nov 2024

14-16 Nov 2024 See more
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Davos 26-28 Sep 2024

26-28 Sep 2024 See more
See more

Antwerp 22-24 Aug 2024

22-24 Aug 2024 See more
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Zadar 13-15 Jun 2024

13-15 Jun 2024 See more
See more

Augsburg 02-04 May 2024

2-4 May 2024 See more
See more

Bratislava 14-16 Mar 2024

14-16 Mar 2024 See more
See more

Hasselt 01-03 Feb 2024

1-3 Feb 2024 See more
See more

Gran Canari 14-16 Dec 2023

14-16 Dec 2023 See more
See more

Copenhagen 09-11 Nov 2023

9-11 Nov 2023 See more
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Salzburger Land 05-07 Oct 2023

5-7 Oct 2023 See more
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Luxembourg 24-26 Aug 2023

24-26 Aug 2023 See more
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Grenoble 15-17 Jun 2023

15-17 Jun 2023 See more
See more

Vienna 04-06 May 2023

4-6 May 2023 See more
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Costa Brava 16-18 Mar 2023

16-18 Mar 2023 See more
See more

Tenerife 02-04 Feb 2023

2-4 Feb 2023 See more
See more

Monaco 16-18 Dec 2022

16-18 Dec 2022 See more
See more
See our past forums

They were part of it.

Hosted Buyers

Egg Events - Eventiv - Interplan - Kactus.com - MCI Group - UCB Group - Global Cynergies - Interplan AG - Excerpta Medica - Kuoni DMC - News Travel - Solar Power Europe - ACT-wise - Copa-Cogeca - Efficient Hotelpartner - ESTRO - HMC Reservations - Imerys - Sirena Comm - Teamwork - Tipik Communication Agency - Toyota Motor Europe - Wabco Europe - LinkThree - American Express - BCD Meeting & Events  - EU Venue Finders - GIZ GmbH - Unisys - Westinghouse Electric Company - Egencia - Novartis - Ecorys - Cecofarma - Helmsbriscoe - Emota - Sleek - Phillip Morris - Blackrock - Evolution International

Already confirmed for 2025

Suppliers

AC Hotel by Marriott Split, AHM - Ace Hospitality Management, AV Media Events, a.s., Accor Luxembourg, Alanda Marbella Hotel & Wellness, Algarve Tourism Bureau, Algarve Tourism Bureau / VisitAlgarve, Amano Group, Amadria Park, Andaz Vienna Am Belvedere, Andorra Convention Bureau, B&B Hotel Budapest City, B'Mine Düsseldorf, B'Mine Frankfurt, Barcelo Hotel Group, Barcelona Princess Hotels, Beurs Van Berlage Amsterdam Conference Centre, Bellagroup, Belgian Coast & City Hotels, Blaguss DMC, Bluesun Hotels & Resorts, Bohinj ECO Hotel and Boutique Hotel Sunrose 7, Bratislava Convention Bureau, BWH Hotels, Capital C Amsterdam, Cardo Brussels, Autograph Collection, Church House Westminster, Convention Bureau Lower Austria, Courtyard Paris Gare de Lyon, Crowne Plaza Berlin City Centre, Crowne Plaza Hotel Zürich, Dalata Hotel Group, Danubius Hotel, De Plesman D, Dolce By Wyndham La Hulpe Brussels, DoubleTree by Hilton Brussels City, East Hotel Hamburg & Sly Berlin, Empire Riverside Hotel, Ennismore, Ercilla Bilbao Autograph, European Convention Center Luxembourg (ECCL), Falkensteiner Punta Skala Resort, FLI Group BV, Firenze Fiera Congress & Exhibition Center, Florian Weitzer Hotels und Restaurants, Frankfurt Convention Bureau, Frankfurt Marriott Hotel, Grand Ferdinand Vienna, Grand Hotel River Park, Luxury Collection, Grand Hotel Wiesler, Grand Luxor Costa Blanca, Groupe Barriere, Grup J Muntaner SL, HAVS - Audio - Visual Services, HF Hotels, H World International, H World International Group // Steigenberger Hotels, H10 Berlin Ku'damm, H-Hotels.com, Highgate Hotels, Hilton Frankfurt Gravenbruch, Hilton Hotels The Netherlands, Hilton Paris Charles de Gaulle Airport, Holiday Inn Berlin Airport Conference Centre, Hommage Luxury Hotels Collection, Hôtel Croisette Beach Cannes MGallery, Hôtel Six Senses Crans-Montana, Hotel Cascais Miragem Health & SPA, Hotel Daniel Graz, Hotel Daniel Vienna, Hotel Das Weitzer, Hotel Dom Pedro Lisboa, Hotel Emperador, Hotel Le Royal Luxembourg, Hotel Meliá Alicante, Hotel Palace Berlin, Hotel Sunway Sitges, Hotel Taschenbergpalais Kempinski Dresden, Hoteles Santos, Hotels 2 Meet, Hoti Hoteis Portugal, HR Group, HR Hotel Group (Vienna House by Wyndham Hotels Berlin), Hungexpo Budapest Congress and Exhibition Centre, IET London: Savoy Place, Iberostar Hotels & Resorts, Ibiza Congress Center, Ibiza Convention Bureau, iMotion, Ilunion Hotels, INK Hotel Amsterdam - MGallery Collection, Innside by Meliá Braga Centro, InterContinental Vienna, Jet Travel DMC, JW Marriott Cannes, Kempinski Palace Portoroz, Landmar Hotels, Le Meridien Lav Split, Le Meridien Nice, Le Meridien Split, Leopard Hotel1 Limited, Leonardo Hotels, LePlaza Brussels, Live Group, Lore Group, L'oscar London, Légère Hotel Luxembourg, Madrid Convention Bureau, Madrid Marriott Auditorium, Maison Astor Paris, Malta Tourism Authority, Manotel Group SA, Maritim Hotels, Marriott Denia, Melia Calvia Beach, Melia Castilla, Melia Hotels Madrid Cluster, Melia Hotels South Spain, Melia Ibiza, Melia Villaitana - Melia Hotels International, Mövenpick Hotel Amsterdam City Centre, Monte-Carlo Société de Bains de Mer, Munich Marriott Hotel City West, NH Collection Madrid Eurobuilding, Novotel Amsterdam City & Mercure Amsterdam City, Novotel Budapest City & Budapest Congress Center, Novotel Madrid Center, Odyssey Hotel Group, Only YOU Hotels, One Great George Street, Onyria Hotels & Venues, Orea Hotels, Palladium Hotel Group / Hard Rock Hotel Tenerife, Palladium Hotel Group / TRS Ibiza, Panevent GmbH, Park Plaza Hotels Europe, Paris Marriott Rive Gauche Hotel & Conference Center, Petunia S.L., Pillows Grand Boutique Hotel Maurits at the Park, Playitas Resort, Postillion Hotels & Convention Centres, Pullman Budapest, Pullman Munich, QEII Centre, Radisson Blu Resort & Spa, Split, Real Hotels Group, Red Bull Ring, Renaissance Amsterdam Hotel, Renaissance Barcelona Fira, Renaissance Barcelona Hotel, Renaissance Paris La Défense Hotel, RMH Lopud Lafodia, Resort & Wellness, Robinson Club GmbH, Roomz Hotels & Conference Center Vienna Prater, Sabatic Hotels, Sana Hotels, Sava Hotels & Resorts, Schladming-Dachstein Convention, Schleswig-Holstein, SB Hotels, Sevilla Tourism Board, Sheraton Amsterdam Airport Hotel and Conference Center, Sheraton Lisboa Hotel & Spa, Sitges Convention Bureau, Sol Marbella Estepona Atalaya Park, Sol Principe & Convention Centre - Melia Hotels, Special Effects, Spaces Mgt, St. Ermins Hotel, Strawberry Finland, Strawberry Hotel Group, Stuttgart Convention Bureau, Sun Gardens Dubrovnik, Switzerland Convention & Incentive Bureau, Tapete Voador, Teritoria, The Bridge Wroclaw MGallery, The Gate Collection, The Hague Marriott, The Westin Grand Berlin, The Westin Hotels Germany, The Westin Resort, Costa Navarino, Thon Hotels, Tifco Hotel Group Ireland, United Hospitality Management, Universal Beach Hotels, Valamar Riviera, Valamar Riviera d.d, Van der Valk Hotel Schiphol, Van Oys Maastricht Retreat, Vienna House by Wyndham Andels Berlin, Vienna Marriott Hotel, Vidamar Resort Hotel Algarve, Visit Brussels, VisitMalta Incentives & Meetings, Voco Villach & Congress Center Villach, VoiHotels S.p.A., Wiesbaden Congress & Marketing, Wonderful Copenhagen, WP Hotels & Events, Wyndham Grand Algarve.

"Since 2015, our forums has hosted over 40 premier events, blending professional growth with a family-like atmosphere. Now, with Break The Ice Connect, suppliers can engage with top UK and EU buyers, enhancing visibility and maximizing ROI, whether attending the forums or subscribing monthly."

Author
Matthieu Lagae CEO Break the Ice Forum
Break The Ice Connect
Author
Matthieu Lagae CEO Break the Ice Forum

Need to Convince your Boss?

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